CREATIVE DIRECTOR + CONTENT CREATOR
John Colbert is a seasoned creative director and copywriter blending strategy, wit, and standout ideas to build memorable advertising campaigns for brands like Google Fi, Tubi, Comcast, and more. His social content as @itscolbert brings humor, human insight, and creative POV to everyday life.
THE COPYWRITER
With over 15 years of experience as a creative director and copywriter, John has led and contributed to award-caliber work for brands ranging from Taco Bell to Tylenol. He’s equally effective leading teams or supporting from the rear—self-directed, low-ego, zero hand-holding required—bringing sharp thinking, strong craft, and genuinely great vibes to every room.
THE CONTENT CREATOR
John has built a high-performing presence across Instagram and TikTok by blending sharp, funny insights with original sketch-driven content, earning reshares from major outlets like Barstool Sports and attracting multiple brand partnerships. Together, his channels have generated 20+ million views, driven by humor that feels timely, relatable, and natively built for social—making the work both highly shareable and commercially effective.